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New PIF-owned entity Tasama aims to transform Saudi Arabia’s business services sector, support startups, attract global firms, and accelerate economic diversification

By Staff Writer

Saudi PIF Tasama
New PIF-owned entity Tasama aims to transform Saudi Arabia’s business services sector, support startups, attract global firms, and accelerate economic diversification

Saudi Arabia’s Public Investment Fund (PIF) has officially launched Tasama Business Services Company, a national platform aimed at transforming the Kingdom’s business services landscape and accelerating growth across both public and private sectors.

The launch follows the merger of BIAC—a startup incubator and accelerator formerly owned by TAQNIA, another PIF portfolio company—with the PIF’s Shared Services Centre, creating a new national champion for integrated business services.

Tasama will offer a comprehensive suite of services for startups in Saudi Arabia, including:

  • Accounting and financial support
  • Human resources and procurement services
  • Digital solutions and innovation platforms
  • Startup incubation and acceleration
  • Workspace and co-working solutions

PIF launches Tasama in Saudi Arabia

The company is designed to support local businesses in both their startup and growth phases while also enabling international companies headquartered in Saudi Arabia to operate more efficiently.

Tasama CEO Mohammed bin Nasser Al-Jasser said the company seeks to elevate the business services sector as a strategic industry in the Kingdom and actively contribute to economic diversification by supporting vital sectors. He emphasized the company’s commitment to fostering innovation, empowering national talent, and developing Saudi capabilities, building on the achievements of BIAC in the public and private sectors.

He added that Tasama aims to play a pivotal role in developing the business services sector, becoming a key partner in shaping its future and promoting the growth of the technology ecosystem and business environment in the Kingdom.

The launch aligns with the PIF’s strategic ambitions to diversify Saudi Arabia’s economy, strengthen its technology and business ecosystems, and enhance private sector participation.

Tasama will also help attract and support foreign companies establishing their regional headquarters in the Kingdom—a key goal under the government’s regional HQ programme.

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