Al Ansari Financial Services will provide Earned Wage Access (EWA) and Send Now, Pay Later (SNPL) services to address the needs of unbanked and underbanked communities in the UAE after signing a strategic partnership with Abhi Middle East Limited.
Pending regulatory approvals, the alliance’s rollout is scheduled for the second quarter of 2025. It will add EWA and SNPL services to complement Al Ansari Financial Services’ existing portfolio.
Abhi Middle East Limited is one of the largest embedded finance platforms in the region and is backed by Hub71 and Abu Dhabi Investment Office (ADIO).
Abhi will provide a technology platform and operational framework that will enable Al Ansari Financial Services’ customers to access their earned wages prior to the scheduled payroll date. It will also allow the customers to remit funds internationally instantly while deferring payment.
With its large customer base, Al Ansari Financial Services has strategically partnered with multiple leading platforms to ensure the efficiency and scalability of its innovative financial offerings.
Mohammad Bitar, Group Deputy Chief Executive Officer of Al Ansari Financial Services, commented: “By collaborating with Abhi, we are expanding our service ecosystem to offer more choices to our customers. This partnership aligns with our ongoing mission to enhance financial accessibility and provide flexible solutions that cater to diverse financial needs.”
The solutions will be gradually introduced across multiple platforms to ensure easy and convenient access for customers. Al Ansari Financial Services will identify and onboard eligible customers for both services, maximising its reach and impact in the community.
Omair Ansari, Co-Founder & CEO of Abhi Middle East Limited, added: “Partnering with Al Ansari Financial Services is a significant step in providing unbanked individuals with accessible and flexible financial solutions.
“Through the introduction of Earned Wage Access and Send Now, Pay Later in the UAE, we aim to address real-world financial challenges, offering tools that empower individuals to take control of their finances. By combining Abhi’s technology with Al Ansari Financial Service’s market expertise, we are committed to driving financial inclusion and helping underserved communities gain more flexibility and convenience in managing their financial needs.”
Abhi has established partnerships with over 550 companies, driving economic growth and creating lasting social impact. Abhi has gained recognition from Hub71 and Endeavor and was the first to be awarded Technology Pioneer 2023 Award by the World Economic Forum.
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